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Natureviews plan to increase its yearly revenues

Raktabh Mahesh It is just another way of aiming at being a part of the writer's guild in future.

  1. However, Ratlam experience provided Bhat with an insight into the failure of a model with no under-karatage problems. Handling diversified portfolios and exchanging duties can be the possible solutions of this malaise.
  2. Why was Sweden a pioneer in marketing and fiscal policies? Even as an oxymoron this segment exists in huge economies of scale.
  3. How do the three options compare financially in terms of yearly revenue, gross margin, required investment, and profit potential? This option seems to have its demerits superficially as it does not proffer higher profit and due to a host of other planning reasons.
  4. Perhaps more importantly, the health food channel was successful because of its success in reaching the target market.

It also helps me overcome the writer's block. I would love to write on anything and everything under the sun. Comments, if any, would be useful in the improvement of my writing style.

Monday, December 14, 2009 a patchwork of few cases I found a floating patchwork of cases through which I am trying to find out the nature of the cases. Traditional market allocates the available resources in the form of legacy. In this only the individual needful is produced and the surplus is exchanged with valuation and in comparison with some other product. This was earlier known as the barter system. Traditional economy had its loopholes they needed to plug-in like lack of currency exchange system, lack of quality products etc… In this Asterix story, Gaulish village followed traditional economy paradigm.

There was the lack of common currency natureviews plan to increase its yearly revenues them and the quality of fish sold in market was pathetic. As these both-market and trade- were replete with oligopoly, quality was a trade-off because of fewer dependencies. On the other hand in a competitive economy there is no oligopoly and it encourages competition between different people to sell a particular product. With the emergence of competitive economy there came a paradigm shift in the ways the traditional market operated.

The comic story of Asterix and Obelix makes us understand the way capitalistic markets behave before and after they came into practice. Obelix and other folk members of Gaul used to hunt boars, drink magic potion, and lived life with gay abandon. The monarch of Rome planned to invade Gaul but Obelix thwarted his ambition by defeating Roman warriors.

Julius Caesar then craftily employs Preposterous who taught at Latin School of Economics to teach the Gauls a lesson by his marketing strategies.

Nature View Case Study

Preposterous falsely engages Obelix in manufacturing menhirs by doling 200 sesterts Gaulish currency initially and goes on doling increasing sesterts to engage him in always producing the otherwise dirt-cheap menhir.

He gets the funding from Caesar. Ergo, there was an articial creation of demand by Preposterous and this made Obelix wealthy soon.

  • It offered higher margins over other dairy products;
  • With the emergence of competitive economy there came a paradigm shift in the ways the traditional market operated;
  • Its foray in the supermarket channel could have risked the ire of natural food retailers more, who had enabled Natureview to stand to a position where it was now;
  • Then ensued pilot project plans by Bhat in mid-2005 to launch GoldPlus outlets at two smaller towns- Erode and Ratlam;
  • The years 2000 onwards witnessed a surge in profit booking for Tanishq along expected lines because of a slew of diversified products within the gold segment that Tanishq proffered.

Seeing his wealth others in Gaul started making menhirs and aborted their convention line of business LOB. Very few were now hunting boars or catching fish in Gaul. This infectious enthusiasm caught Rome and it also started producing relatively worthless mehirs.

This spread to other countries too. There came a point of time when valuation for menhir got back to its realistic rate and then it led to an economic downturn. Menhirs were no longer in demand and those engaged in producing menhirs found themselves jobless.

The economy of Rome and Gaul collapsed too. The lesson from this story is that any demand, which has been artificially created or inflated, is bound to find itself plummeting in the natural course. This is what is happening in the recessionary eras, especially in the recent one, perhaps the largest recession experienced after the Great depression in 1930. Rome can be found analogous to America, which is reeling under a sub-prime crisis, created due to artificial demand for the housing bubble, which got bust.

Gaul can be analogous to India, which has been dependent on American economy, but has managed to remain insulated and back to the original and happy ways very soon. Preposterous can be analogous to the economists at Wall Street who speculated greedily and took all sorts of wrong decisions leading to the entire world order thrown in the state of economic downturn.

This can be an interesting paradigm on how capitalistic system, with little checks and balances, can go awry. It also signifies how greed and incorrect understanding or manipulation of demand and supply can detrimentally damage economy on such baleful scales.

Last but not the least, life of content and happiness is also a gift, which we fail to natureviews plan to increase its yearly revenues in our urban machinations. How has Natureview succeeded in the natural foods channel? Unlike the major players in the US yogurt selling brands-Dannon, Yoplait, and Beyers, Natureview used natural ingredients in its recipe for yogurt manufacturing, which became its USP in the natural yogurt foods market.

As a best practice, it prepared yogurt from milk of cows untreated with rGBHan artificial growth harmone misused by the major US brands talked above to increase milk production unnaturally.

  1. Reservations can only be guaranteed for the period requested.
  2. How do the three options compare financially in terms of yearly revenue, gross margin, required investment and profit potential?
  3. How to Write a Summary of an Article?
  4. Raktabh Mahesh It is just another way of aiming at being a part of the writer's guild in future.

However, Natureview did not go for a trade-off with high quality and wow taste. It offered higher margins over other dairy products. Over a period of time the natural food retailers became the niche and loyal customers of Natureview.

What are the two primary types of growth strategies under consideration by Natureview? The strategy was also to reflect and thereafter execute differences in business models, consumer audiences, and distribution systems per se in both channels. How do the three options compare financially in terms of yearly revenue, gross margin, required investment and profit potential?

It leveraged a good shelf presence, besides incurring lesser slotting expense. It also had significant revenue potential as 8 oz cups represented the largest dollar and unit share of the refrigerated yogurt market.

This segment was growing at a breakneck speed and Natureview was correctly positioned to capitalize effectively on this. Last but not the least, Natureview wanted to tap the first-mover advantage as there were rumors of its leading competitor in the natural foods segment was planning to make a foray in the supermarket channel. This option seems to have its demerits superficially as it does not proffer higher profit and due to a host of other planning reasons.

However, gross profitability of the line was 37. What are the strategic advantages and risks of each option? What channel management and conflict issues are involved?

Like mentioned before, option 1 leveraged a good shelf presence, besides incurring lesser slotting expense. All this indicate that upside potential of Option 1 was natureviews plan to increase its yearly revenues.

The caveats were that the requisite quarterly trade promotions and meaty marketing budget incurred a lot of expenditure. This could delay the break-even and could also result in lesser market share. With only higher slotting expenses being the flip side, it was compensated by much too lower marketing expenses. Launching a 32 oz cup in the supermarkets could make them stand in the competition of bigger brands and increase visibility and could also create awareness in the customers in the supermarket channels.

The risks as perceived by Natureview were that this multi-use size may be warily considered by new users. Like mentioned in the earlier question, gross profitability of the line was 37. This option had perfect positioning in the core sales channel and had an easier distribution facility. The risks were manifold. Its foray in the supermarket channel could have risked the ire of natural food retailers more, who had enabled Natureview to stand to a position where it was now.

What action plan should the company pursue? What changes in the current marketing mix, sales, brand, and channel partner arrangements do you recommend in order to implement the action plan? The strategic cues derived from Natureview experience will also help them get a better hang of the shape of things to come, despite losing the first-mover advantage in certain variants. For that both will need to do a detailed SWOT analysis of the feasibility of it and analyze whether it will lead to a definitive synergy or not.

Going for all the options in a piece-meal approach can be done by Natureview.

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However, it needs to raise the bar first wherever they find the Achilles Heel in marketing, sales, distribution, networking or any other underperforming department. Skunk works can be done to forecast effectively with cautious optimism and staffing can be done afresh for it, if need be arises.

Why do so many countries want to get back on gold standard after World War I? World War 1 turmoil brought economic upheavals across the entire world leading to swing in capital inflows. Gold became the international currency even in the backdrop of World War 1 turmoil. Why did Sweden give up the gold standard in Sept. Britain had a dominant influence on many other countries, which were recoupled. On September 21, Britain abandoned gold standard. Moreover, because of drastic fall in Swedish reserves gold continued to flow out of the bank and out of the jittery public.

TERMS AND CONDITIONS

This lead to Sweden too abandoning the gold standard in order to preserve the domestic purchasing power of Krona using all available means. The domestic purchasing power of the Krona was prone to fluctuations in the existing wholesale indexes. The development of new index was an important touchstone in the implementation of the price stability policy. Why the Riksbank starting 1931 does, appear to be foreign on export rate stability?

Stable exchange rate was imperative at the monetary policy in Sweden post-1931 as it facilitated planning in both the planning and labor markets. Recommendations were made to increase rates when prices were rising and vice-versa. If it was not done it could have ramifications on real wages and on meeting immediate or pending liabilities.

  • In the year 2000 itself more than 5000 women tested karatmeter and found themselves duped under under-karatage;
  • The lesson from this story is that any demand, which has been artificially created or inflated, is bound to find itself plummeting in the natural course.

Why was Sweden a pioneer in marketing and fiscal policies? Sweden had a good pack of economists at the helm after the change in Social Democrats government.

The emphasis was on the bigger picture by ensuring stable price for consumer goods. In this way, Riksband became the first bank to declare price stabilization as its policy norm with a floating exchanging rate. Prima facie Tanishq, the jewelry division of Titan, the watch selling division of the famous Tata corpus, does not seem much too bogged down with any problem in dipping of sales even by comparative standards. Tanishq, positioned by design as a western brand, has morphed latterly as a strategic rejig to cater to the conservative but modern Indian woman.

Even as an oxymoron this segment exists in huge economies of scale.

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The brand still carries some baggage from its past. GoldPlus, on the other hand, is a new brand that is positioned to serve the plain gold wedding jewelry market. A variety of strategic, economic, organizational and brand investment reasons make the decision an important one. Ergo, their capture of psyche was imperative for Tanishq to aggressively increase sales.

In mofussil areas gold is an integral component and is wearable in many forms such as necklace, nose or ear rings, rings generally, nose pins et al. Women love to wear ornate gold designs as a force of habit. The audience analysis of GoldPlus should have been majorly focused on smaller town women. All these paid dividends.